“Hello, Philippines! Hello, world! And hello, mga Kapuso!”
The doors of the iconic Bahay ni Kuya will be opening up to welcome GMA Sparkle artists, alongside ABS-CBN’s Star Magic talents, for a historic collaboration for the hit reality TV’s newest season, “Pinoy Big Brother Celebrity Edition Collab!”
During the Chika Minute segment of GMA 7’s 24 Oras on Monday evening, the big news about the two media giants’ collaboration was announced. For the first time in history, stars from both networks will be entering Bahay ni Kuya to embark on challenges for a hundred days.
In a press release by ABS-CBN, they stated that PBB’s newest edition would mark its 20th anniversary, fitting for an exciting collaboration between the two networks.
“For the first time, PBB opens the doors of the iconic Bahay ni Kuya to welcome GMA Sparkle artists, alongside ABS-CBN’s Star Magic talents. Together, Kapuso and Kapamilya stars will collaborate and create unforgettable moments inside the PBB house,” it said in a press release.
This season of PBB will be aired on GMA 7, contrary to previous seasons where the reality show could only be watched on ABS-CBN’s channel and online platforms.
However, this is not the first time that both networks have teamed up for projects, as they collaborated on the 2023 primetime series “Unbreak My Heart,” starring Jodi Sta. Maria, Joshua Garcia, Richard Yap, and Gabbi Garcia.
In 2024, both networks inked an agreement for “It’s Showtime” to air on GMA 7.
That same year, Fyang Smith emerged as the “big winner” for PBB Gen 11, which garnered around 2.26 million viewers on ABS-CBN’s YouTube and Facebook accounts.
