BLACKPINK’s Lisa on Thursday, February 8, announced that she launched her own agency “LLOUD”

Lisa noted that the platform would exhibit her vision in the entertainment industry.

“Introducing LLOUD, a platform to showcase my vision in music and entertainment,” she said in an Instagram post.

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A post shared by LISA (@lalalalisa_m)

The BLACKPINK member also encouraged the public to join in her vision.

“Join me on this exciting journey to push through new boundaries together,” she added.

Lisa earlier hinted to fans that she would drop an announcement with a “coming soon” caption along with a black and white photo of herself.

The Thai singer joined BLACKPINK’s Jennie in establishing her “solo journey” in the form of her own agency named “OA” last December.